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S360 Alaska

About S360 Alaska

Our Alaska team carefully crafts strategies that work within the client’s budget to help realize long-term financial growth and maintain business, social, or political relevance. In the 21st century, business strategy, public policy, communications and marketing are all intertwined. Strategies 360 provides expertise in all of these disciplines under one roof. We achieve success with thorough public opinion research, targeted messaging, compelling campaigns, and coalition building from the grassroots in tiny, remote villages to the halls of the Capitol in Washington, D.C.

We have helped clients raise the profile of a leading Alaska Native corporation, block the construction of a massive mine that threatened a world-class salmon fishery, and restore dangerous cuts proposed to Anchorage’s police, firefighters, libraries, public transit, and parks.

Strategies 360 is one of the country’s leading strategic positioning firms. With offices in Alaska, nine other Western states and Washington, D.C., we are experts at negotiating the political landscape, crafting content, building coalitions and targeting communications. We create the environment for our clients’ business and public policy successes.


S360 Alaska's Team

Additional Team Members

Paul Queary


A former Associated Press Juneau bureau chief, Paul brings the experience and leadership of a distinguished career in national journalism to our team, offering strong tactical and strategic messaging counsel. Paul joined S360 after more than two decades with The Associated Press, the nation’s largest news agency. He maintains longstanding relationships with leading journalists in Alaska and around the country.


Sally Bock


Sally oversees our advertising, marketing and creative services division. A creative strategist with deep expertise in marketing and branding, Sally leads integrated campaigns for a wide range of regional and national clients. With experience in health care, education, arts, foundations and more, Sally has worked with marquee clients including the Alaska Federation of Natives, the Anchorage Museum, Seattle Art Museum, The Seattle Foundation, the University of Puget Sound, and more.



As head of S360’s Polling & Research division, Kevin brings clients a strong background in both qualitative and quantitative analysis. With a deep understanding of Alaska’s complex geography and demographics, his research is trusted by organizations both big and small, from non-profits to Alaska’s top corporations. Kevin’s work has been featured in major media outlets such as The Associated Press and Wall Street Journal, with the accuracy of his research nationally recognized by polling and statistics guru Nate Silver.


Tylynn Gordon


Tylynn heads our D.C. office, providing Alaska clients with cutting-edge, comprehensive and coordinated services necessary to fight and win in today’s cutthroat marketplace of ideas. A lobbyist and political strategist with nearly 20 years of experience, Tylynn has the unique ability to manage many moving pieces in order to achieve federal legislative victories.


Eric Sorenson


Combining his experience as a top business school professor, global strategist and the founder of three international organizations, Eric helps lead our clients to success in Alaska. As co-founder and President, Eric provides expertise in helping launch, grow and manage brands and ideas. He has worked with organizations around the world to improve their marketing practices and capabilities. Former clients include Coca Cola, Gatorade, Hallmark, Kodak, Johnson & Johnson, Kraft, and Target.


Ron Dotzauer


One of the most highly sought-after strategists in the Western US, Ron brings the firm sharply honed instincts in business development, communications and political strategy. At S360, Ron provides strategic counsel to a vast array of regional and international clients. With an unbeatable track record for winning campaigns, Ron shares his insight and skills at workshops all over the United States and beyond.



S360 Services


Evidence-based research is the map that organizations use to chart success. S360 Research delivers insightful audience research and data-driven strategy to the nation’s leading advocacy organizations, businesses and public agencies. Our research is the foundation of successful ballot initiative campaigns, effective communications strategies and savvy consumer marketing campaigns. Whatever your communications challenge, our talented and hardworking team will help your organization identify and deliver compelling messages to your target audience for the win.

S360 Research

Public Affairs

Navigating the waters of public policy and legislation can be treacherous. The expertise and connections of Strategies 360’s public affairs team helps guide our clients to success with policymakers at the local, state and federal level. Our operatives come from the campaigns and staffs of mayors, state lawmakers, governors, Congressmen and U.S. Senators. Our access to key players combined with our understanding of how things are done in city halls, county courthouses, statehouses and the U.S. Capitol help our clients achieve success.

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Effective communication requires choosing the right messages, the right messengers, and the right media. From placing a story in a key national publication, to shaping coverage of a crisis, to engaging the grassroots on multiple social-media channels, Strategies 360’s communications team helps our clients avoid the hidden rocks that can sink your project. Our experts come from major news organizations -- newspapers, wire services and public radio – as well as the communications staffs of political campaigns, governors and members of Congress.

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Grassroots & Grasstops Advocacy

When achieving your goal requires swaying powerful decision-makers, you need to activate grassroots support and the grasstops opinion leaders that drive that support. Strategies 360 is a leader in grassroots and grasstops advocacy in the West and beyond. We have assembled a top team of professionals who have relationships with local, state and national decision-makers and their advisors. We can generate strong support that will guide your project to success by identifying, educating and activating local support among elected officials’ constituents.

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Government Relations

From untangling the bureaucracy that can stall a major construction project to persuading an elected official to reconsider a position on a controversial issue, to winning that big contract with an agency, government relations expertise can be the key to charting a course to the success of your project. Strategies 360’s operatives have worked for mayors, attorneys general, governors, legislators, and members of Congress. We have expertise in sectors including energy, transportation, health care, manufacturing, education and emergency medical services.

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Marketing & Advertising

We offer integrated marketing, advertising and social media expertise to meet our clients' goals. We bring together the most current tools and analytics with powerful messaging to drive results. Our team's expertise includes website development, social media strategy, search and performance marketing, digital campaigns, advertising, collateral and design.

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