Family Planning and Women’s Health
Family Planning and Women’s Health
The Challenge
Help prevent the U.S. Congress from eliminating all Title X funding, a move that would dismantle the nation’s family planning programs and cut healthcare services to rural and low-income Alaskan women.
The Strategy
Identified a Republican U.S. Senator as a crucial swing-vote and national leader on women’s issues.
Orchestrated a strong grass-tops outreach campaign from women leaders in the business and healthcare communities.
Connected these leaders with the Senator to illustrate the overwhelming and bi-partisan support she had in fighting to uphold Title X funding.
The Success
The program was upheld, and today millions of women still have access to basic primary and preventative health care, including cancer screenings, contraception, and annual exams.