Clover Park School District
Clover Park School District (Clover Park, WA)
The Challenge
Obtain money for school district construction.
The Strategy
Conducted public opinion research to understand attitudes toward and perceptions of district
Developed messaging to resonate with residents about the need for school improvements
Developed and implemented a bond measure campaign
Managed all stakeholders and interested groups
Developed and produced all materials, including direct mail and web site
The Success
Bond measure passed with 62% support in 2010 to pay for needed school improvements and new construction