Carroll College
Carroll College
The Challenge
Recruit incoming freshman from high schools across the Northwest to attend Carroll College.
The Strategy
Developed a strategic marketing campaign and creative materials.
Highlighted information on financial aid, campus culture and other attractive elements of the program.
Conducted photo shoots showing Carroll students enjoying life in Helena and produce videos highlighting testimonials from recent Carroll alumni.
The Success
The campaign dramatically increased awareness for Carroll College across Montana and the Northwest and increased enrollment among high-achieving students in the region.
The Challenge
Recruit incoming freshman from high schools across the Northwest to attend Carroll College.
The Strategy
Developed a strategic marketing campaign and creative materials.
Highlighted information on financial aid, campus culture and other attractive elements of the program.
Conducted photo shoots showing Carroll students enjoying life in Helena and produce videos highlighting testimonials from recent Carroll alumni.
The Success
The campaign dramatically increased awareness for Carroll College across Montana and the Northwest and increased enrollment among high-achieving students in the region.